Sinotruk Debuts at Saudi Arabia BIG5 Exhibition
Release time:
2023-03-10
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From February 18 to 21, 2023, the Big5 Saudi Arabia was held at the International Exhibition Center in Riyadh, the capital of Saudi Arabia. Sinotruk exhibited a number of best-selling models.
From February 18 to 21, 2023, the Big5 Saudi Arabia was held at the International Exhibition Center in Riyadh, the capital of Saudi Arabia. Sinotruk exhibited a number of best-selling models.
During the exhibition, Sinotruk's exhibition vehicles were crowded with people, and merchants were constantly negotiating, attracting the favor of many new and old customers. In order to fully meet the vehicle needs of different customer groups, professional marketing personnel conducted demand research and solution design on site. More than 200 purchase intentions and demands were reached on site.
Since 2021, Sinotruk has begun to fully deploy the Saudi market. After more than two years of hard work, it has successfully opened up the market situation and orders have steadily increased. By participating in this Big5 exhibition, Sinotruk's brand awareness and dissemination in the local area have been greatly improved, and the brand's competitive soft power has also been further increased, laying the foundation for further market development.
The Big5 exhibition started in 2010. Its main purpose is to provide comprehensive equipment to the construction industry in Saudi Arabia. It is the largest and most advanced construction event in Saudi Arabia and an international construction industry event. It is held in Riyadh in February every year and is divided into indoor and outdoor exhibition areas. This year, more than 750 local and international companies exhibited their products and services at the Big5 exhibition, receiving more than 28,000 participants.
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